25 Tips to Get More Leads
1. Develop your personal reputation in Q&A forums LinkedIn, Quora, Industry specific. Be a “go-to” person for advice. Know who’s asking about your company….and your competitors. 2. Before you sell, ask What is...
StockSeek – free stock photos for all
Like all marketing departments, at SalesSeek we use a lot of stock photography. We’re a lean startup, which means we check and double check every dollar we spend. Recently, trying to find some suitable images for a...
Top Ten Presentation Tips You’ve Never Heard Of
There are gazillion Presentation tips blog posts. Here is the gazillionth and one. All of the stuff you read about not having too many words on slides etc is all still valid, but here are some non-obvious ones for...
6 Essential Questions When Buying CRM
Startups and small to medium-sized enterprises (SMEs) have specific requirements for sales and marketing functionality compared to the larger enterprises that most vendors focus on. SMEs need a unique mix of both...
Big Data, Little Theory – Metrics in Sales and Marketing
Correlation is not causation. Whilst big data is currently all the rage, it’s being applied with insufficient care and attention in business, especially within sales and marketing. When the ancients looked up at...
Women: Software Development Needs YOU!
Men are from Mars, Women are from Venus, but.. I’ve always simply accepted that there are few female software engineers, assuming this was no more than a manifestation of the theory that “men are from Mars, women...
LinkedIn stirs up the CRM market
LinkedIn has ambitious plans to build a B2B marketing platform and become a $1bn business by 2017, according to leaked internal documents. Apparently, it wants to “build an integrated marketing and sales platform,”...
New Mobile Devices, New Mobile Strategies
Continuous innovation in smartphones, tablets and the upcoming tide of wearables, such as Google Glass and the Apple Watch, creates a huge opportunity for business-to-business (B2B) mobile software. But to realize...
Startups: Why Google/Facebook Apple/SalesForce (probably) won’t steal your lunch money
It’s the one question always asked of startups – why won’t (insert market leader here) simply implement your great idea themselves, wiping you out in the process? A reasonable enough question...
Control Vs Accountability
Living in a post Sarbanes-Oxley world, businesses have placed more and more controls on their internal processes. This does, however, come with a cost. Increasing control can, paradoxically, diminish accountability...