Business
Running a Successful Event: TechCrunch Disrupt
How we maximized our exposure at Europe’s premier tech startup event Set a Goal Whether it is raising awareness, networking, getting as many leads as possible, or making actual sales, to running a successful event...
Business
HubSpot throws spotlight on integrated sales and marketing solutions
Demand for integrated sales and marketing (ISM) solutions will soar, as enterprises realize the potential to increase leads by enabling sales people to run their own marketing campaigns. HubSpot is the latest...
Business
Enabling salespeople to sell more: When Everybody is Selling
In recent years the role of marketeers has evolved to focus on achieving tangible goals by enabling salespeople to sell more effectively.With the automation of many marketing functions, such as lead nurturing,...